Part of partnership with J&J Snack Foods.

Pantry items get an upgrade.

Cereal contains 20% daily value of vitamin D.

Company says it is “on track” for meeting ED&I goals.

Company expands Grab & Go and Mini Toast lineup.

In partnership with video game Minecraft and kids’ show ZAG Heroes Miraculous.

New sweets stock shelves.

Latest collaborative effort involves Swiss Rolls.

Logos for both companies will keep the Kellogg Co. ‘K.’

With snacking on the rise, manufacturers are ideating new ways to meet demand.