Many marketers and product developers are mistaking a demographic for a trend.

The proposed increased font size of calories contained and serving size on Nutrition Facts panels may alter product development strategies.

Is there a need or are food companies and consumer getting caught up in the hype?

Future marketing efforts must offer the consumer more than a product.

Consumers are putting pressure on companies to remove ingredients perceived to be unnatural or unhealthy.

Products perceived as unhealthy are being compared to tobacco.

From Germany to San Francisco, social responsibility was on display as companies launched new products.

The rise in the use of grains for feed provides affirmation of how consumers are using their newfound gains in living standards to increase consumption of meat and poultry.

Consumers remain conservative in their shopping behaviors.