ATLANTA — The Coca-Cola Co. and Bacardi Ltd. are partnering to debut a pre-mixed cocktail. The Bacardi Mixed with Coca-Cola RTD will have 5.9% alcohol by volume.
“We are continuing to bring together two iconic brands so that consumers may enjoy one of the world’s most popular cocktails — first invented generations ago with Bacardi rum and Coca-Cola — in a high-quality, convenient format,” said Mahesh Madhavan, chief executive officer of Bacardi Ltd. “Through this relationship, we will expand our reach and accessibility so that even more consumers of legal drinking age can enjoy this classic Bacardi Rum and Coca-Cola cocktail.”