The consumer’s definition of value is changing By Michael CostaFood labeling is also a challenge for many shoppers, according to Datassential’s 2025 Trends Report.
Shoppers want brands to be more transparent By Donna BerryConsumer panel identifies the shortcomings they see in current industry transparency efforts.
Shoppers want protein, clean ingredients, functional benefits By Cathy SiegnerKroger’s market research arm finds retail priorities shifting across age groups.
